Saturday, June 19, 2010

A Note to management when dealing with High-End talent or the "SPARK".

Ok. A little background on this.

First, I have always been a big proponent of the upper layers of management being able to recognize talent and retain it by giving both the challenge and reward programs. Many SPARKs want and need the challenge of complex work to be happy with the occupation that they perform. Also there is a need to reward SPARKs for the work that they perform.

Example:

If a SPARK works over 35 hours in 2 days and provides a solution to a client under budget and on-time or close to on-time. What do you do? Do you say "thanks" and then give the SPARK the "wink" and and a pat on the back? If so you probably just lost one of your best employees!

WHY? I said "thanks". Then I gave the person a small gift. Isn't that enough?

Probably no!

That SPARK that delivered that Item to the customer in good time and working massive hours isn't interested in a $25 Barnes-and-Noble gift card. Come on this person just made you look like ATLAS to your customer. As a manager or owner you are going to retain that customer and the relationship just got stronger. As an owner yeah this person put a ton of hours in ... but as an owner you didn't have to draw the project out and your overall profit is higher. Any SPARK worth their respective salt knows what they did, how it impacts the client, and how the benefits are gained by owners and managers. Most SPARKs want a piece of that action. The challenge was to perform the work and provide the value. The reward should be input into the business model and how people are treated in order to properly retain and benefit them.

So many times I hear that when a SPARK (or very talented and intelligent person) leaves an organization the owners and managers do some of the MOST STUPID and IDIOTIC things to that person. It's insane.

I have one thing to say on it : LOSE GRACEFULLY!!!! It's nuts to think that you can maintain SPARKs forever! SPARKS need new challenges and rewards to continue to thrive and grow. So many "old-style" thinkers get so little of what motivates people and SPARKs it's crazy. These same "old-school" thinkers believe that grinding someone into the ground and smashing them when they leave gets you something.

The only thing that you get is a BAD name! A VERY BAD name!

Involve a SPARK in planning, in business direction, and in the rewards you give them. If as a manager/owner you pulled a SPARK in and said that you wanted some help on determining what to reward them with you'll get a BIG answer ... possibly one that is WAY more than your planned spend. Don't be afraid tell them the limitation and then give them a path to get the reward. Just don't make the path impossible.

Either way this is too long already. Let me know if you have any questions. Let's have an open discussion about management! :) Then we can let them read it and see if they get it yet.

PIECE!

5 comments:

Phil said...

You are also assuming that all SPARKs are financially motivated. Some of them really just want some extra time off. But you are right about the major point; SPARKs want to be involved and failure to properly acknowledge a job more than well done is a good way to loose talent.

Craig L. Chapman said...

Good Point Phil. It may not be all about the $$$ but remember that to an owner who uses you to make $$$ time = money :).

Just Some Guy... said...

http://www.google.com/url?sa=t&source=web&cd=1&ved=0CBkQtwIwAA&url=http%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3Du6XAPnuFjJc&ei=d-cgTLLNOuWWOLiMpWI&usg=AFQjCNGJACrD53Jq5oHLE6lOUPi1Iifd8w&sig2=zcIv67iFZhtMcXzVvECm3g

Just Some Guy... said...

er... that link was supposed to point to "What Motivates You?" which is an RSA flick on youtube that details some of the finer points of how our ideas about compensation and reward mechanisms are... well.. just flat out wrong. :)

Craig L. Chapman said...

I agree. That rant wasn't to mean that a SPARK or talent only wants money. But they want to be engaged in the process, control their destiny, and gain greater skill. Thanks for that video.